The MSPA is the representative Trade Association for companies participating in the Mystery Shopping industry. The Association operates on a regional basis worldwide, with Chapters located in North America, Europe, Asia/Pacific and Latin America. Member companies unite as a common body for the purpose of strengthening the mystery shopping industry through combined efforts and actions.
It is the goal of the MSPA to improve and stimulate the acceptance, performance, reputation and use of mystery shopping services worldwide.
With over 300 member companies worldwide, our diverse membership includes marketing research and merchandising companies, private investigation firms, training organizations and companies that specialize in providing mystery shopping services.